Now that we have entered an era where connecting ideas and people has become the foundation of our lives, we are finding that the more interdependence we create using social media- the better the results. We are now looking at the whole picture connecting the entirety of the situation; always asking who does this affect and how? The world, the earth, the people – black, white, purple or red. We are thinking about our future and where we are headed- staying two steps ahead of the game so that we never have to be faced with the question of “what now”?
I want to introduce myself as a new name and face to 3 Elements Marketing. My name is Emily Kirby, I am fresh out of college and just received a bachelor’s degree in Communication Studies from -yours truly- Colorado State University. Since graduating (literally 3 months ago), I’ve been transitioning from the college life to the “real world” and I am still flooded with the same question, “so what are you going to do now”? or constant reminder that “it’s rough out there”. Even though I dread that conversation, I am finding that it is what motivates me to stay proactive- to trust the unknown and take risks to figure out how to accept the present and anticipate the future- all while staying in control. My response to all the loaded questions regarding my future are certainly uncertain but I never want to answer the “what’s next” question with a shaky “I don’t know” answer. I may not be ready to successfully answer that question but at least I know I am on the right path to figuring it out.
The same advice I am receiving as a recent college graduate trying to figure out a successful career path, holds true to the advice I would give to any business trying to make it. Stay proactive, utilize your resources, keep up, anticipate the future and have fun (wow it all sounds so familiar). What I am trying to say to all you business owners is that social media is here to stay, so use it! Perhaps you are familiar with how to use social media as a resource for business or maybe you have just checked it out for personal reasons to see what all the fuss is about, either way it is important to understand what it means to you, me and our future generations.
Surprisingly, there are still so many companies that fail to see the significance in using social media tools as a part of their integrative marketing strategies and will soon be faced with the “now what” question when they fail to be efficient and effective with keeping up with their competitors in these ever so changing times. Rudolph Bahro hit it spot on when he wrote, “When the forms of an old culture are dying the new culture is created by people who are not afraid to be insecure”. So go ahead, challenge your assumptions that limit you to doing business in one way- and one way only. Don’t wait for the rest of the advancing world to prove to you that social media is not just a fad- but rather a shift. My advice? Keep up and stay in control by utilizing social media tools that work for you, even in these rough times so many companies are investing so much time and energy into social media marketing, isn’t it about time you do too?
I don’t think we’ll ever stop asking the question, “what’s next”? After all, the only thing that stays the same is that everything changes. Will you be ready?
Now that we have entered an era where connecting ideas and people has become the foundation of our lives, we are finding that the more interdependence we create using social media- the better the results. We are now looking at the whole picture connecting the entirety of the situation; always asking who does this affect and how? The world, the earth, the people – black, white, purple or red. We are thinking about our future and where we are headed- staying two steps ahead of the game so that we never have to be faced with the question of “what now”?
I want to introduce myself as a new name and face to 3 Elements Marketing. My name is Emily Kirby, I am fresh out of college and just received a bachelor’s degree in Communication Studies from -yours truly- Colorado State University. Since graduating (literally 3 months ago), I’ve been transitioning from the college life to the “real world” and I am still flooded with the same question, “so what are you going to do now”? or constant reminder that “it’s rough out there”. Even though I dread that conversation, I am finding that it is what motivates me to stay proactive- to trust the unknown and take risks to figure out how to accept the present and anticipate the future- all while staying in control. My response to all the loaded questions regarding my future are certainly uncertain but I never want to answer the “what’s next” question with a shaky “I don’t know” answer. I may not be ready to successfully answer that question but at least I know I am on the right path to figuring it out.
The same advice I am receiving as a recent college graduate trying to figure out a successful career path, holds true to the advice I would give to any business trying to make it. Stay proactive, utilize your resources, keep up, anticipate the future and have fun (wow it all sounds so familiar). What I am trying to say to all you business owners is that social media is here to stay, so use it! Perhaps you are familiar with how to use social media as a resource for business or maybe you have just checked it out for personal reasons to see what all the fuss is about, either way it is important to understand what it means to you, me and our future generations.
Surprisingly, there are still so many companies that fail to see the significance in using social media tools as a part of their integrative marketing strategies and will soon be faced with the “now what” question when they fail to be efficient and effective with keeping up with their competitors in these ever so changing times. Rudolph Bahro hit it spot on when he wrote, “When the forms of an old culture are dying the new culture is created by people who are not afraid to be insecure”. So go ahead, challenge your assumptions that limit you to doing business in one way- and one way only. Don’t wait for the rest of the advancing world to prove to you that social media is not just a fad- but rather a shift. My advice? Keep up and stay in control by utilizing social media tools that work for you, even in these rough times so many companies are investing so much time and energy into social media marketing, isn’t it about time you do too?
I don’t think we’ll ever stop asking the question, “what’s next”? After all, the only thing that stays the same is that everything changes. Will you be ready?
-Emily Kirby is a CSU Gradutate that just joined 3 Elements as our Intern of Everything. You’ll be seeing lots of posts and Twittering from her. Be sure to follower her on
Twitter.
Tags: colorado state university, graduate, intern, introduction to emily kirby, Social Media
